As exciting as Q4 is for Amazon sellers, January is dreadful.  All consumers on the planet make their returns in one month.  Sellers don’t know if they are profitable until February when the returns are over.  And then there’s the question of what to do... Read More

Newly released "Amazon Plans of Action" is packed with proven formulas and POA strategies to write successful appeals for Amazon reinstatement!... Read More

A few weeks ago Amazon rolled out its liquidation program to sellers with very little fanfare. Many sellers missed it. Because they missed it, they may not realize it is a default program you have to turn OFF. Sellers are... Read More

Having a linked Amazon Seller Account is a hot mess. A large part of our practice deals with linked accounts that cause verification to fail and that cause suspended accounts.... Read More

Insurance is not optional for professional sellers. With Amazon now enforcing insurance coverage, sellers are scrambling to get the best insurance for their needs. I interviewed Ashlin Hadden, owner of Ashlin Hadden Insurance, to find out what sellers need to... Read More

Amazon recently announced that it will be enforcing its long-held requirement for sellers on its platforms worldwide to have liability insurance.  Ever since I started selling on Amazon in 2010, sellers with over $10K/month in sales have been required to... Read More

Sellers are increasingly horrified to find that they are locked out of their accounts and that their disbursements are being sent to a strange bank account. Hackers are sophisticated and well-versed in how Amazon accounts work. Despite 2-step verification,... Read More

Grow Amazon Sales Through Keyword Search Traffic    In order to grow sales on Amazon, product content and advertising should include keywords and phrases for which customers search. If you don’t index for keywords, customers will not find your products,... Read More

Service providers who claim to be “experts” in Amazon account and ASIN reinstatements appear to be a dime a dozen these days. How can you be sure to pick the right provider to help you with your reinstatement? We’ve identified... Read More

The seller is smart, savvy, claims to make millions on Amazon and shares his frustration that Amazon suspended his account. He faces two counterfeit claims. He knows the products are not counterfeit but now he has to prove it. Amazon... Read More